Stay Updated

Save 15% on your first order by signing up for our e-mails!

No Thanks

Our Story

Founded in 2013 by designer Kate O’Riley, Line & Label is a small boutique & studio space in Greenpoint, Brooklyn. Our in-house collections are made by O’Riley in the back of the shop, and showcased in the front alongside emerging independent apparel & jewelry designers.
We pride ourselves on offering high-quality, locally made, sustainable & unique products that celebrate the creative spirit of Brooklyn. With a focus on quality, sustainability, & accessibility, we hope to provide our community with an experience that is equal parts special & attainable.
After graduating from the School of the Art Institute of Chicago, O’Riley went on to work in couture for over a decade before deciding to pursue her dream of starting her own line. Inspired by the punk movement - and french fashion icons like Jane Birkin, Catherine Deneuve & Brigitte Bardot - Line & Label embodies a love for vintage style with a modern-day perspective.